The designer reflected in both the content and context.
The designer explores formal and conceptual meaning through the making process. Physical assemblage prepares content for production through the selection of type, conducting formal investigation, and concept development—culminating in a focused, distilled physical output.
Content is drawn from American society and culture, co-opting typography from mass media to assemble a language that is battered, bruised, torn, and tormented in pursuit of both metaphorical and literal aims. The process of making remains embedded and visible, with each composition posing—and answering—a pointed question within a social climate of prevailing righteous indignation. Operating rhetorically in a moment when truth is often spun from thin air rather than shaped by lived experience, the work acts as a dubious reminder that every interaction and perceived intention is an opportunity to do better—the true measure of character—and a call to accept or reject, to be present, to listen, to see, to think, to engage, to remember, and ultimately to be human, to be me, to be you, and to be American.
